When you start looking for a digital partner, you probably have a specific project in mind.
“We’re after a custom portal.” “We need a purchasing tool.” “We want to digitize process X.”
But here’s the thing: the solution you ask for might not be the one you actually need.
Too often, companies invest in a new tool only to realise it doesn’t solve the real problem.
That’s why, at SIENN, we always start with the bigger picture, your bigger picture.
Behind every process, there’s a story
Before we write a single line of code, we take time to understand how your business really works. Whether that means walking through your production floor, standing with your team in the warehouse, or sitting around your meeting table, we want to see what happens behind the scenes.
It’s not a quick discovery call, it’s a deep dive into your processes, your people, and the places where things get stuck.
“You can’t spot the friction in a process by looking at a spreadsheet,” says Customer Success Manager Robert, “but when you’re walking through a facility or talking to a team on-site, you see and hear things that matter.”
Seeing what data doesn’t show
This curiosity often uncovers opportunities you didn’t see before. For example, during a recent visit to a manufacturing site, a conversation about supply planning revealed ways to improve efficiency across the production process.
This deeper understanding helps us uncover hidden inefficiencies, process gaps, and user frustrations that shape the success of your solution. It’s how we make sure every tool we build actually moves your business forward.
At the heart of it, that’s what drives our way of working. Not “tell us what you want,” but “let’s uncover what you need” and co-create the way forward.
Ideas you can see, test and shape
Once we understand your business and goals, we bring ideas to life quickly through interactive prototypes. You don’t just get a document full of specs, you see and test early concepts, give feedback, and shape the direction with us.
Traditionally, the consultant’s role fades once the kick-off is done. At SIENN, that connection stays. Your consultant remains involved from the first meeting to the final delivery, bridging business and tech, and taking real ownership of the outcome.
We really own what we build
“We see consultants as product owners,” Robert explains. “They feel responsible not just for delivering a working solution, but for delivering the right one. Real ownership means being there when things get challenging too, and working together to fix them.”
Ownership only works when it’s paired with openness. If something isn’t working, we’ll say so, and we’ll work with you to make it right. That kind of openness builds the trust that makes real collaboration possible.
Trust makes the difference
By investing early in understanding your business, challenging assumptions, and co-creating your solution, we help you move forward with confidence. And when things get complicated, as they sometimes do, we stay focused and work through it together.
“The trust we build with our customers is just as important as the tools we build for them,” Robert says. “Without it, you don’t have a real partnership.”

